Twitter Launches Personal Shopping Assistant Feature
(Twitter Introduces Personal Shopping Assistant)
SAN FRANCISCO, May 15, 2024 – Twitter today announced a new tool for its users. The company is rolling out a Personal Shopping Assistant. This feature helps people shop directly on the platform. Twitter wants to make buying things online easier.
The Personal Shopping Assistant works inside the Twitter app. Users can tell it what they want to buy. They might ask for shoes or a new phone. The assistant then searches Twitter for related products. It finds items posted by brands and sellers. This saves people time. They do not need to search manually.
This tool uses artificial intelligence. It understands user requests. It learns from shopping habits too. The assistant suggests products based on past interests. Users see options quickly. They can click to buy immediately. Payments happen securely within Twitter.
Twitter believes this helps businesses. Brands can reach shoppers directly. Small sellers gain more visibility. The feature is free for all users. Companies must pay to list certain products prominently.
Jack Smith is Twitter’s Head of Product. He spoke about the launch. “We know people talk shopping on Twitter. They ask friends for advice. They follow deals. Now, we make buying simple. Our assistant connects users and sellers fast. It is a win for everyone.”
(Twitter Introduces Personal Shopping Assistant)
The Personal Shopping Assistant is available now. Twitter users can access it on mobile devices. It will come to desktop versions soon. People activate it through their settings. Then, they start asking for shopping help.